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Service Hero Awards
Boubyan Bank has continued making new achievements in 2019, by earning two awards from Service Hero, the international consumer-driven customer satisfaction index. The bank received the First Place Award in Customer Service as a Country Winner, for the fourth time in addition to being named the Best Islamic Bank in Customer Service for the ninth year in a row since 2010.
Rationale of Selection
Boubyan’s choice by Service Hero relied on a group of criteria they followed during the survey, which extended over one year among consumers who evaluated companies on a scale of 10 against their service-level expectations, their experience and their satisfaction following the customer-service experience.
The evaluation relied on many elements such as staff’s attitude, location of the bank, speed of service, confidence in the product, quality of service or product, value for money, the contact center, and the website of the bank. Service Hero survey implements a strict protocol to confirm the identity of consumers who take part in the survey.
Service Hero’s survey was taken by around 23,000 nationals and residents in Kuwait of various segments, ages, and consumption trends for the results to be true and indicative of the Kuwaiti market.