Boubyan Bank Launches “CLICK Twice” Campaign for Its Young Customers
As a part of its pursuit to meet the needs of its youth customers, Boubyan Bank has announced the launch of “CLICK Twice” campaign for existing and new youth customers, which aims at providing added value to CLICK segment - designed especially for the youth - with several benefits that match this segment and cope with their aspirations and daily needs.
"We, at Boubyan Bank, always focus on keeping up to date with all disciplines of interest to today's youth such as modern technological developments and new interests shaping the trend among youth nowadays.", said Boubyan Bank's Senior Marketing Manager, Hamad Hajji.
Hajji went on to add: “CLICK Twice is a youth campaign addressing existing and new CLICK account holders, through which customers qualify to participate in the campaign by registering their personal information and that of someone they choose at the bank's website to enter a weekly draw for a chance to win two awards from Boubyan Bank.”
Commenting on draw-entry conditions, Hajji explained: “All CLICK account holders get one chance to enter the draw along with someone they register, who need not be a Boubyan customer but has to be a student at a Kuwait University or any other educational facility and aged 15-25.”
Furthermore, Hajji added : "A draw will be held weekly and the names of five winning CLICK account holders will be announced at Boubyan Bank's Instagram account along with those of their five friends to bring the total number of weekly winners to 10, who will be receiving gifts of up to KD 200 vouchers.”
To conclude, Hajji stressed that more youth-oriented products and services would soon be launched in the field of digital banking services where Boubyan Bank is a leader in the local market.